| Change
Your Web Site for Explosive Sales, Pt 1.
 If
it's not working change it. Change is good for business
marketing!
Are you making this
mistake with your web site? Too many web site
owners look at their site as an online brochure.
They use it as little more than a place to store their
office hours, product or service list. A different
way has emerged. Now your web site can be used as
an effective marketing tool. Used in the right way,
it can spear-head many successful marketing campaigns
for you in the near future.
Did you know that many
of your prospects (even locally) will type your business
name or business web site name in Google to see what
you offer? Often they are looking to see what
you offer compared to your competitor. Recently, Calif.
based USC Annenberg School said from 2005 research,
78.6 Americans go online. An almost equally large
percentage 72.3 say that the search engines provide
whatever information they are looking for.
Find out what it takes to put the
right sales language, content on your site and bring
more targeted visitors (visitors looking for what
you have to offer.) Know the robots of the various
search engines examine web sites daily looking for
good key word food, free information, and content.
To begin to effectively use your web
site to attract leads and customers; use it to let
prospective clients know who you are. Offer valuable
content related to your expertise. Educate, inform
them, improve their lives, their bottom line to attract
them back over and over like bees to honey. Soon you
will become Top-Pick over your competition.
Here's the checklist to revise your
web site for explosive sales:
_____1. Prepare
to succeed with a plan.
A plan will make sure your web site
is headed in the right direction. Make a short list
of the top 3-4 goals for your site. Like, what kind
of visitors do you want to attract-leads, subscribers,
product, or service customers. Consider who your target
market is. How do you plan to market your web site?
What are your Web site's contacts and financial goals.
_____2. Rewrite
your headlines. Make sure they lead your prospects
to your sales page.
Put headlines filled with benefits
on your home page to direct people to your sales letter.
Develop the skill of writing headlines. Provocative
statements capture our attention like a fish on a
hook. They reel a captive audience in every time.
Example Tip:
here's a shocking headline a sex therapist used 'Wives
Who Don't Want Sex.' Even if his web visitors didn't
have this problem, it got the attention of the curious.
Read
Full Article
|
Web
Site Creation Made Easy
How
to Leverage the Internet for Additional Income - Part
1 
ACCESS!
Seminars & Consulting Services is a firm designed
to facilitate and motivate change solutions in organizations
through seminars & consulting services. ACCESS,
dissatisfied with their prior website chose to make
some changes of their own. The firm selected AP to
re-launch their site and its Career Management division
featuring Resume Clinic with shopping cart capabilities.
Review solutions AP implemented to provide ACCESS
with a functional and attractive website in a cost
effective manner...
Sizzle
your web site headlines. 
